At The Social Playground, we’re passionate about helping small businesses tell their story and grow their brand online. Based in Auckland, we provide tailored content creation and social media management that’s simple, effective, and stress-free. We understand the challenges of running a small business, so we make sure leveling up your online presence is an easy and enjoyable experience.

We specialise in organic and authentic social media management. Our focus is on creating meaningful connections through high-quality content, engagement, and organic growth. We craft custom strategies that align with your goals, ensuring consistent posts that resonate with your audience.

Using strategic growth techniques like trending content, hashtags, and collaborations, we help brands expand their reach naturally, refining strategies based on performance. Our role focuses on brand awareness, engagement, and organic reach, not paid advertising, direct sales, or customer service. We focus on sustainable, long-term growth and building genuine connections with your audience.

If you’re looking for a fun, authentic approach to social media, let’s chat!

Why The Social Playground?

Hi! I’m Becky, social media manager, content creator, and the face behind all things creative at The Social Playground.

You’ll usually find me juggling a mix of brainstorming content ideas, filming reels, editing videos, and chasing after my two energetic boys, aged 4 and 6! I’m a total foodie and always have time for a good G&T.

Having previously run my own small business and witnessed the transformative impact of social media, I’m driven to make it easy and enjoyable for business owners.

As a freelancer, I work with other creative professionals like friend and fellow content creator, Caitlin from Designer Studio to create on-brand, strategic, impactful content that showcases your brand’s uniqueness and connects with your target audience.

We would love to work with you!